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Sada Stewart Troutman assumes Downtown Development role

Sada Stewart Troutman assumes Downtown Development role

Sada Stewart Troutman will assume the role of Downtown Salisbury, Inc. (DSI)/Downtown Development Director, following a comprehensive candidate search. Her first day in the new role is Monday, Nov. 29.

As director, Stewart Troutman will lead the three-person Downtown Development team, who manages initiatives to improve, preserve, and enhance the overall appearance and economic vitality of Downtown Salisbury. The team operates as a City of Salisbury department with a direct relationship with DSI and its board of directors as part of the semi-public/private partnership with the Main Street program.

Most recently, Stewart Troutman served as executive director of the Historic Salisbury Foundation. There, she managed the maintenance of all properties in the Foundation’s permanent collection, worked collaboratively with the city of Salisbury and Rowan County on local initiatives for economic and residential revitalization, and advocated for historic preservation policies, properties and projects.

“After an exhaustive search in the midst of a global pandemic, we’re excited to have found our new executive director right here in our community,” said Salisbury City Manager W. Lane Bailey. “I have always been impressed with Sada and her accomplishments as head of the Historic Salisbury Foundation and as an ex-officio member of DSI’s Board of Directors. She brings a wealth of knowledge about historic preservation that will serve us well as we begin projects such as the Empire Hotel revitalization and implement the Downtown Master Plan. I have no doubt that she will serve us well as Downtown Development Director.”

“I am delighted that Sada will be taking on the role of Executive Director for Downtown Salisbury, Inc.,” said DSI Board Chairman Gianni Moscardini. “She has been an engaged and contributing member of the DSI Board of Directors in her capacity as Executive Director of the Historic Salisbury Foundation, one of DSI’s community partners. Her experience on the DSI board will enable her to “hit the ground running” in her new role.”

“I am thrilled and honored to become part of the Downtown Salisbury, Inc. and City of Salisbury team as the new Downtown Development Director, said Stewart Troutman. “My time at Historic Salisbury Foundation has taught me so much, and most importantly has instilled in me a deep love of all things Salisbury. Downtown Salisbury is a unique and authentic community that I am excited to be able to work to promote and enhance, with the support of the DSI Board and City staff. At the end of the day, I care most about helping Salisbury become the vibrant historic city we all know it can be, and I am proud to know that my past work with HSF, and now my future work with DSI will continue to contribute to that vision.”

A cum laude graduate of Princeton University, Stewart Troutman earned a master’s degree in historic preservation from the Clemson University/College of Charleston graduate school program. She is a published journal author and has secured a number of successful grant awards.

DSI was formed in 1980 and Incorporated in 1983. A Main Street America™ accredited program, Downtown Salisbury, Inc. is a leading program among the national network of more than 1,200 neighborhoods and communities who share both a commitment to creating high-quality places and to building stronger communities through preservation-based economic development. 

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Monthly Newsletter

 TitleDescription
09/2025Craft Beer Bubbles Over at BTG | BlockWork: We’re Looking for Volunteers | A New Addition to the Salisbury Sculpture Show
08/2025Beautify Your Block: City offers Grant Support | Explore the Outdoors: Salisbury Parks | Applications Now Open for the City of Salisbury Youth Council
07/2025A Night Out For Our Community | Back-to-School Bash: Community Day | Prepare For Hurricane Season
06/2025Lighting the Way and Giving Back | Legacy Mural | City Budget Review
05/2025Rock Out at Cheerwine Festival | Cheers for Shirt Design Winner | Festival Shuttle Service | Festival Information
04/2025Statewide Litter Sweep, Fair Housing Month, BlockWork Call For Neighborhoods, Sidewalk Poetry Call For Poets, Paint the Pavement Call for Artists
03/2025Cheerwine Festival T-Shirt Contest, Spring Spruce Up Week, Protect Your Water Bill, Pilot Traffic Circle
02/2025Tips For Cold Weather, Cheerwine Festival on May 17, Join A City Board, Tree Give-A-Away
11/2024Holiday Events | Safe Shopping Tips | Toss The Grease | Greenway Committee | 130 S. Main St. Survey
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
07/2024National Night Out | Footbridge Repairs | Approved City Budget | Citizen's Academy | Hurricane Prep
07/2024National Night Out | Footbridge Repairs | Approved City Budget | Citizen's Academy | Hurricane Prep
03/2024Vote on Cheerwine Festival T-shirt Design | What to do for Water Line Breaks | Sign Up For RoCo Alerts | Spring Spruce Up Week
03/2024Vote on Cheerwine Festival T-shirt Design | What to do for Water Line Breaks | Sign Up For RoCo Alerts | Spring Spruce Up Week
01/2024Holiday Decor Contest Winners | MLK Celebration Weekend | Tour Wines and Downtown | Beautify Your Neighborhood!
12/2023Public Art | Holiday Decor Contest | Main Street Project | Winter Spruce Up Week
12/2023Public Art | Holiday Decor Contest | Main Street Project | Winter Spruce Up Week
11/2023Holiday Events | Toss The Grease | Housing Survey | Bike Giveaway | Sculpture Show
10/2023Dixonville Cemetery Memorial Dedication | Halloween Safety Tips | Empowering Women in Law Enforcement | Leaf Collection and Map
09/2023Rowan Creek Week | Leaf Collection | BlockWork Volunteers | New Deputy City Manager | Bell Tower Brewfest
09/2023Rowan Creek Week | Leaf Collection | BlockWork Volunteers | New Deputy City Manager | Bell Tower Brewfest
09/2023Rowan Creek Week | Leaf Collection | BlockWork Volunteers | New Deputy City Manager | Bell Tower Brewfest
08/2023An Outdoor Art Adventure | Summer Program Inspires Youth | Salisbury Invests In Community | City Changes Up Departments
02/2023Protect Your Pipes This Winter | Join A Board | City Begins Budget Process | Recycling In Salisbury | Recycling Calendar
02/2023Protect Your Pipes This Winter | Join A Board | City Begins Budget Process | Recycling In Salisbury | Recycling Calendar
01/2023Downtown Decor Displays Holiday Spirit | MLK Celebration | Humanitarian Nominations | Wine About Winter Tickets On Sale | Reader Survey
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
08/2022Kudos To Lifeguards | Grant to Fund Flood, Road Sensors | Funds for Family Water Bills | City Awarded For Good Health
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
11/2021Bell Tower Green Now Open | Keep Salisbury Beautiful | Shopping Tips For Black Friday
09/2021Safe, Clean Transit | McCoy Road Culvert Replaced | Cheerwine Festival Music Lineup
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07/2021Salisbury Cease Fire | Citizen's Academy | Summer Spruce Up Week | Sculpture Show
07/2021Salisbury Cease Fire | Citizen's Academy | Summer Spruce Up Week | Sculpture Show
06/2021Summer Camps | Transit Director Award | Hurricane Tips | Wine About Winter
05/2021City & Partners to Boost Minority Business | Festival Looks For Volunteers | BlockWork Nominations Open | Bike Safety Tips
05/2021City & Partners to Boost Minority Business | Festival Looks For Volunteers | BlockWork Nominations Open | Bike Safety Tips
04/2021School Officers | New Look For Downtown | Local Humanitarians Receive EDK Awards | Employee Spotlight
04/2021School Officers | New Look For Downtown | Local Humanitarians Receive EDK Awards | Employee Spotlight
02/2021New Fire Station & Memorial Event | Protect Your Pipes | Join A Board Or Commission | Save The Date For Cheerwine | Employee Spotlight
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12/2020SRU Exceeds Water Standard | Bring On 2021 Virtual New Year's Eve | Public Input Wanted
10/2020ACCESS16 Now WSRG-TV | Voting Coming Up Fast | Volunteer For BlockWork | RCUW Donates Cameras To SPD
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07/2020Citizen's Academy | Mobile Recreation | Keep Our Parks Beautiful | Recycling Can Swap | Employee Spotlight
07/2020Citizen's Academy | Mobile Recreation | Keep Our Parks Beautiful | Recycling Can Swap | Employee Spotlight
07/2020Citizen's Academy | Mobile Recreation | Keep Our Parks Beautiful | Recycling Can Swap | Employee Spotlight
05/2020Virtual Cheerwine Festival | From The City Manager | Play At Home | BlockWork | From The Mayor | Alternative Bill Pay
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
11/2019Bike Giveaway | Plan For Downtown's Future | Don't Get Clogged | Lost Families | Sculpture Show
06/2019Sculpture Show Returns | Summer Camps | Hurricane Season Tips | Weather Alerts | Pool Hours | #PositiveGossip | Employee Spotlight | Summer Spruce Up | Celebrate Garbage Man Day
06/2019Sculpture Show Returns | Summer Camps | Hurricane Season Tips | Weather Alerts | Pool Hours | #PositiveGossip | Employee Spotlight | Summer Spruce Up | Celebrate Garbage Man Day
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06/2019Sculpture Show Returns | Summer Camps | Hurricane Season Tips | Weather Alerts | Pool Hours | #PositiveGossip | Employee Spotlight | Summer Spruce Up | Celebrate Garbage Man Day
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05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
03/2019Celebrate Spring At Hurley Park | Runner-Friendly Community | Cheerwine Festival Volunteers | Employee Spotlight | SPD Ride-A-Long Program | Contact Directory

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