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This media kit will provide information about the City of Salisbury, its government, leadership team, elected officials and more. Members of the news media will also find details about media requests, public records and covering City meetings.

If you have additional questions about the City, or are a member of the media seeking more information, please contact our Communications department at (704) 638-4460 or email coscommunications@salisburync.gov.


Reporting from an Emergency Scene

The City of Salisbury's goal is to allow the media as close access to the scenes of emergencies as safety allows and as quickly as possible. Salisbury emergency responders have media relations training, and understand the job you need to do.

For your safety, to maintain the integrity of any crime scene, and to allow our staff to provide the best emergency service, please stay outside of emergency response perimeters, usually designated with yellow tape or barricades monitored by the Salisbury Police Department, Salisbury Fire Department and/or the Communications Department.


Scheduling Interviews

Interview requests for print purposes or on-camera should be requested through the City's Communications Director at lmcel@salisburync.gov or (704) 756-4925. All requests will be addressed in a timely manner. When attempting communication, we ask that you identify yourself, the organization you represent, the reason you are calling, your deadline, and provide a contact number or email where you may be reached.


Public Records Requests

All official public records requests are handled through the City Clerk's Office​.


Media Requests

Media requests for citywide initiatives and the city manager's office can be directed to:

Assistant City Manager
Kelly Baker
Phone: (704) 638-5233
Email: kbake@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​

About the City of Salisbury

Salisbury is a town in and the county seat of Rowan County, North Carolina, United States. The population was 33,663 in the 2010 Census (growing 27.8% from the previous Census in 2000). Salisbury is the home to famed North Carolina soft drink, Cheerwine and regional supermarket Food Lion. It is one of only two cities in North Carolina to have gigabit capacity. Currently, Hotwire Communications and the City of Salisbury are in a long-term lease agreement to manage the former city-owned broadband system.

Salisbury has developed a strong record of historic preservation over the last few decades. It is the site of a noted prisoner of war camp during the American Civil War and has ten National Register historic districts. The city has many historic homes and commercial buildings dating from the 19th century and early 20th century, several of which are individually listed on the National Register of Historic Places.

Salisbury is home to a vibrant downtown area that encompasses several blocks near the intersection of Innes Street and Main Street. The downtown area is dominated by small, local merchants.

The Salisbury community presents an area rich in cultural resources with tremendous citizen support and stewardship for arts and cultural development. Salisbury boasts a tradition of valuing arts and diligently strives to protect existing resources while linking arts and cultural resources to key economic, neighborhood development, educational, and social goals of the broader community.

Our Organization

Vision


Salisbury is a welcoming and forward-thinking community, inclusive for all generations, aspiring to offer a vibrant economy, high quality of life, and greater opportunities for everyone.

Mission


We are a dedicated, hardworking, and passionate team that works together to provide exceptional, fair, and responsive services that prepares Salisbury for the future and provides opportunities for everyone.

Values


Our organizational core values were developed by a team of employees and define what is important to the City of Salisbury. These organizational core values guide our service delivery and serve as the foundation for how we lead, act, conduct business, treat others, and engage with the community. We stand by our values and act accordingly to deliver services that exceed expectations.



City of Salisbury employees serve the community through:


Collaboration: Utilizing teamwork and cooperation through internal and external partnerships.

We encourage and pursue information sharing, open and honest working relationships, and inclusion of diverse experiences and thought across departments and throughout the City. We expect regular engagement with community members, business, schools, and organizations to gain insight and build partnerships. Collaborative partnerships among employees and the community enhance the way we deliver services. Additionally, diverse, cross-departmental teams of employees create cohesion in the organization, holistically solve problems, and create ownership of decisions. Working collaboratively, we are stronger as an organization and as a community. We can achieve greater success if we work together, cooperate, and respect others.

Fairness and Equity: Ensuring practices that embrace and respect the varied perspectives and backgrounds of all.

We will continue to promote fairness in our services, policies, and programs. We value the diversity in our organization and community and know this makes us stronger. Our commitment to inclusion, equity, and belonging positively impacts all City employees, creates a supportive organizational culture to recruit and retain talent, and adds value to the community we serve. We will be an organization free of discrimination and hold ourselves and one another accountable to respecting others and supporting a community and organization where all feel welcomed.

Compassion: Being helpful and responsive by treating others with respect and care.

We are committed to public service and to making a difference in our community and organization. This starts with prioritizing our coworkers and customers and delivering high quality and responsive service. We are accountable to our community and each other. As an organization, we will ensure exceptional customer service through a knowledgeable and trained workforce that treats coworkers and customers with courtesy, empathy, and care.

Innovation: Utilizing bold and creative ideas to drive continuous improvement, exceed expectations and take a proactive approach to problem solving.

We strive for excellence and are focused on using innovation and best practices to improve our work processes, services, and facilities. Employee training and development is critical for our continuous improvement and effective problem solving. Our organizational culture empowers employees and teams to be creative, try new things, and seek new opportunities that assist the community, save public resources, and streamline processes. Additionally, investment in new technologies is supported to foster efficiencies and enhance productivity. Not all innovations will work out, and we will use these times as learning opportunities and try again.

Sustainability: Responsible stewardship of the environment, our finances, and service provision.

We desire to remain a livable community that grows sustainably with its own identity. As public employees we are stewards of our community resources and responsible for our work. Our accountability to the public and responsible management of resources builds trust in the community and allows the City to pursue long-term plans and continued quality services. Transparent communication and meaningful engagement with the public are critical to ensure and promote sustainability and responsibility. As City employees, we will add value, lead to sustain our limited resources, openly communicate, and be good caretakers of our community.

Integrity: Being honest and responsive and maintaining accountability through all actions, words, and decisions.

We want to enhance public trust and encourage civic pride. If we are not true to our word, we lose the community’s confidence and support. To ensure trust and credibility for our organization, we will speak and act with honesty, sincerity, and professionalism with those we serve and with our coworkers. Employees are responsible for our actions and decisions. Even when mistakes occur, we will remain transparent and accountable. Our promise is to treat others the way we want to be treated and to do the right things, the right way.

Elected Officials

The City Council is the governing body of the City of Salisbury. The Council is comprised of five members who are elected on a non-partisan basis for two-year terms. Each Council member serves at-large and represents the entire City.

The City Council meets at City Hall in the first floor City Council Chambers, at 217 South Main Street, Salisbury NC 28144, on every first and third Tuesday of the month at 6:00 p.m. Council meetings are open to the public.


Interested in learning about the City of Salisbury's election process? Below is a link to a memo from the City of Salisbury's lawyer to City Council on the election process, and a link to the School of Government on the process of modifying a city's charter:
Memo regarding Election Procedure (PDF)
Modifying A City's Charter


To speak during public comment:

The meeting starts at 6 p.m. Anyone who wishes to speak virtually via Zoom during public comment must sign up by 5 p.m. on the day of the meeting. To sign up, contact City Clerk Connie Snyder at Connie.Snyder@salisburync.gov or (704) 638-5234. Those who wish to speak in-person can sign up in Council Chambers. All speakers will have three minutes. The same guidelines apply for those who wish to speak during the public comment portion of the meeting.

Written comments received by 5 p.m. on the day of the meeting will be shared with City Council but not read out loud during the meeting. Additional information on audio access will be shared closer to the meeting date.

Though the meeting will be held in a hybrid format, to remain consistent with limiting physical interactions and the potential spread of COVID-19, the public is invited to attend the meeting virtually.

Watch the meeting via:

To view the full City Council agenda, visit salisburync.gov/agendas.


City Council meetings are recorded and archived using an online video hosting service called Vimeo. Recorded meetings are broadcast on WSRG-TV starting the following Thursday and are posted online to Vimeo as soon as possible.

Visit Video Archive
Portrait of Mayor Karen Alexander in front of city seal

MAYOR

Karen K. Alexander

Karen.Alexander@salisburync.gov

PO Box 479 Salisbury, NC 28145-0479​


Portrait of Mayor Pro Tem Tamara Sheffield in front of city seal

MAYOR PRO TEM

Tamara Sheffield

Tamara.Sheffield@salisburync.gov

PO Box 479 Salisbury, NC 28145-0479


Portrait of Council member David Post in front of city seal

COUNCIL MEMBER

David Post

David.Post@salisburync.gov

P.O. Box 1666 Salisbury, NC 28145


Portrait of Council Member Harry McLaughlin

COUNCIL MEMBER

Harry McLaughlin

Harry.McLaughlin@salisburync.gov

PO Box 479 Salisbury, NC 28145-0479


City Leadership

Organization Chart

City Manager
Jim Greene Jr.
Phone: (704) 638-5227
Email: jim.greene@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​ ​

Deputy
City Manager
Richard J. White III
Phone: (704) 216-7533
Email: Richard.White@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​ ​

Assistant
City Manager
Kelly Baker
Phone: (704) 638-5233
Email: kbake@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​

City Attorney
Graham Corriher
Phone: (704) 638-5309
Email: Graham.Corriher@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​

City Clerk
Connie Snyder
Phone: (704) 638-5234
Email: csnyd@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479​
Department: City Clerk's Office

Communications
Director
TBD
Department: Communications

Diversity, Equity &
Inclusion Director
Anne Little
Phone: (704) 638-5218
Email: anne.little@salisburync.gov​​
Mail: 132 N. Main St.
Salisbury, NC 28144​
Department: DEI

Downtown
Development
Director
Sada Stewart Troutman
Phone: (704) 638-5239
Email: sada.troutman@salisburync.gov​​
Mail: ​217 South Main St.
Salisbury, NC 28144
Department: DSI

Finance Director
Wade Furches
Phone: (704) 638-5302
Email: wfurc@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479
Department: Finance

Fire Chief
Robert A. Parnell
Phone: (704) 638-4464
Email: bparn@salisburync.gov​​
Mail: 514 East Innes St.
Salisbury, NC 28144
Department: Fire

Human Resources
Director
Ruth C. Kennerly
Phone: (704) 638-2168
Email: rchap@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479
Department: Human Resources

Land and Development 
Services Director
Phillip Lookadoo
Phone: (704) 638-5210
Email: 
phillip.lookadoo@salisburync.gov​​
Mail: 132 North Main St.
Salisbury, NC 28144
Department: Land and Development Services

Parks and
Recreation Director
Keisha Coxe
Phone: (704) 638-5299
Email:
keisha.coxe@salisburync.gov​​
Mail: ​130 S. Main St.
Salisbury, NC 28144
Department: Parks and Recreation

Planning and
Neighborhoods
Director
Hannah Jacobson
Phone: (704) 638-5230
Email: hannah.jacobson@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479
Department: Planning and Neighborhoods

Police Chief
Patrick Smith
Phone: (704) 638-5333
Email: psmit@salisburync.gov​​
Mail: ​130 East Liberty St.
Salisbury, NC 28144
Department: Police

Public Works
Director
Chris Tester
Phone: (704) 216-7554
Email:
ctest@salisburync.gov​​
Mail: ​303 W. Franklin St.
Salisbury, NC 28144
Department: Public Works

SRU Director
Jason H. Wilson, P.E.
Phone: (704) 216-7553
Email: jason.wilson@salisburync.gov​​
Mail: ​PO Box 479
Salisbury, North Carolina 28145
Department: Salisbury-Rowan Utilities

Transit Director
Rodney L. Harrison
Phone: (704) 638-4498
Email: rharr@salisburync.gov​​
Mail: ​PO Box 479
Salisbury, North Carolina 28145
Department: Transit

Transportation
Director/
City Engineer
Wendy G. Brindle
Phone: (704) 638-5201
Email: wbrin@salisburync.gov​​
Mail: PO Box 479
Salisbury, NC 28145-0479
Department: Transportation


Locations

Map of city locations

1. City Hall

217 South Main Street Salisbury, NC 28144 | (704) 638-5222

Administration
(704) 638-5224
City Clerk's Office/City Council
Communications
(704) 638-4460
Media Inquiries/Newsletters/Website/Social Media/Access16/Salisbury NOW
Downtown Salisbury, Inc.
(704) 637-7814
Downtown Events/Economic Development
Parks and Recreation
(704) 216-7529
Activities/Programs/Sports/Leagues/Renting Parks, Shelters, Facilities

2. City Office Building

132 North Main Street Salisbury, NC 28144 | (704) 638-5332

City Management
(704) 638-523
Code Enforcement
(704) 216-7559
Nuisances/Overgrown Grass/Building Violations
Development Services
(704) 638-5208
Business Licenses/Inspections/Permits/Zoning
Engineering
(704) 638-5200
G.I.S./Maps/Construction Standards
Finance
(704) 638-5303
Purchasing/Budget/CAFR
Human Resources
(704) 638-5217
Job Applications/Risk Management

3. Salisbury Customer Service Center

1415 South Martin Luther King Jr. Blvd. Salisbury, NC 28144 | (704) 638-5300

Customer Service
(704) 638-5300
Service or billing for water/Trash/Recycling/Stormwater












4. Salisbury Police Department

130 East Liberty Street Salisbury, NC 28144 | (704) 638-5333

Victim Advocacy/Crime Stoppers/Report an Incident/Crash Reports
Emergencies
Dial 911

















5. Salisbury Fire Station #1

514 Eat Innes Street Salisbury, NC 28144 | (704) 638-5351

Fire Admin/Fire Inspections/Life Safety Education/Child Safety Seats

6. Salisbury-Rowan Utilities

1 Water Street Salisbury, NC 28144 | (704) 638-5205

Customer Service/Billing
(704) 638-5300
Emergencies (after 4 p.m. and on weekends)
(704) 638-5339
Manhole Overflows/Breaks/Blockages/Backups

Salisbury's Story

In 1753 an appointed trustee for Rowan County named Edward Hughes was directed to enter 40 acres of land for a County Seat, and public buildings were erected. Two years later on February 11, 1755, a man named Earl Granville conveyed 635 acres for the “Salisbury Township”. [1] The City was built at the intersection of a Native American trading route and became an economic hub along the Great Wagon Road in North Carolina. In the late 19th century the City became a railroad hub as people traveled along the eastern corridor. [2] In the 20th century, Salisbury's economy grew into an industrial based economy, in a large part because of textiles and the numerous mills operating in the city.

Establishing the City

The community now known as Salisbury was first established as a county seat by the colonial Assembly in April of 1753. Originally known as simply Rowan Court House, its purpose was to provide settlers with the services of a court house and jail. The location of the court house was no accident, in that the site was near the intersection of two ancient Native American trails. Ultimately, the new court house would serve as the anchor for a new center of government, transportation and commerce in the area. Less than two years later, in February of 1755 the court house community was formally created as the town of Salisbury, the county seat of Rowan County. Land grants to several settlers soon followed, including one to James Carter, a surveyor in the area. [3]

Surveying and Creating Grid-Iron Street Pattern

Carter set to work laying out the lots and streets of the new town, devising a plan that had a total of 256 lots. (Not surprisingly, 67 of the lots were on property Carter had been granted.) At the center of his plan, he drew a square made up of four equal quadrants or wards, each four blocks by four blocks. Thus, the heart of the new town had 64 lots on a grid system of streets laid out in a classic rectilinear pattern.

Interestingly, Carter’s notion of the proper layout of Salisbury was not particularly original. Rather, it was patterned, like most other American colonial towns of the day, after the 1682 plan for Philadelphia. Philadelphia’s plan had three principle features: (1) a gridiron street system, (2) a system of open spaces, and (3) uniform spacing and setbacks for the buildings. Historians have noted that perhaps because it was a principal port of entry, Philadelphia was widely copied by later American towns, as the settlement of the country moved farther to the west.

Thus, most colonial towns, including Salisbury, took on a basic grid-iron or trellis street pattern. In Salisbury's case, this resulted in a series of streets running in a southwest to northeast direction, parallel to Town Creek, and another series of streets running southeast to northwest, perpendicular to the alignment of the creek. This layout created city blocks that were 400 feet long and 400 feet deep. Eventually this same basic street pattern would be extended out uninterrupted for five to ten blocks in all directions from the main intersection at the center of the square.

Within the grid-iron framework, a very compact town evolved. As Carter had envisioned, the major civic, cultural, and trading buildings of the day were built within a very short distance of the main intersection. A mixture of businesses and homes filled in the voids and spilled out a few short blocks away from the town center. Homes were large and lots small to keep walking distances to a minimum. Servants quarters and smaller houses for the underclass were also kept close, given the need to walk virtually everywhere. This pattern of development would largely define Salisbury's growth for the city’s first 150 years.[3]

The Rise of the Railways

During the period from about 1830 to 1900, numerous economic, social, and technological changes of the industrial revolution would take America, and to a lesser extent, Salisbury, by storm. Railroad lines, which totaled 23 miles nationwide in 1830, increased to 2,818 miles by 1840. The telegraph (1844) and the telephone (1876) revolutionized the speed at which information could be transferred. The invention of the passenger elevator (1852) and the Bessemer steel converter (1864) paved the way for the development of skyscrapers beginning in the 1880s. Gas lights and, later, electric lights (1878), revolutionized indoor lighting, and made the fire hazards of congested buildings less threatening.

Salisbury was by no means isolated from these revolutionary technological advances. With the arrival of the North Carolina Rail Road in 1855, Salisbury’s future became heavily intertwined with rail commerce and the growth it spawned. The rail line, which paralleled Main Street just two blocks down the hill toward Town Creek, established the southeastern border of the central business district. Before long, a number of commercial and industrial enterprises sprang up along the rail line. At the same time, smoke and ash blown by prevailing winds from the north and west made areas to the south and east of the city center "the wrong side of the tracks." As a result, a pattern of city growth was established which would see the most desirable residential neighborhoods of the future located largely to the west and north of the town center. This early pattern continues to this day.

As America was nearing the turn of the century, the influence of rail on Salisbury was to become even more pronounced. The Southern Railway Company selected a site just to the northeast of Salisbury for a large steam locomotive repair and maintenance facility. The Spencer Shops opened in 1896, and the Town of Spencer was officially incorporated in 1902. Thus, the northeastern boundary of Salisbury was fixed and an even greater impetus for expansion of the city to the north and west was set in motion. [3]

Growing and Congestion

By 1900, train traffic through Salisbury was at an all-time high, electric lights were in common use throughout much of the city, telephone lines crisscrossed the community, and a municipal waterworks was in use.

Even so, these technological advances had their downsides in many cities. When coupled with the enormous demand for labor to drive the machinery of the industrial revolution, overwhelming pressure existed to pack more people into less housing. After 1865, in fact, housing in large cities became congested to the point of plainly unhealthy conditions. By 1870, crowding in New York City tenement houses caused a city-wide equivalent density of 326 persons per acre (compare this with one family on a half-acre lot today).

The practical, unwritten principles of city design and natural development constraints which had ruled city form for the country's first 150+ years had given over to the excesses that unbridled technology and demand for labor wrought. Housing for the working class provided for little or no light and air. Sanitation was poor. Diseases spread quickly. Fire was a constant threat. The mood of the country for a different pattern of urban development was ripe for change. One technological innovation, not yet spoken of, would provide the means for this change in New York and, to a lesser extent, in Salisbury: the electric streetcar. [3]

Introduction of the Streetcar

Salisbury was not isolated from this new phenomenon of suburban idealism. From the early 1900s to the beginning of the second World War, the city of Salisbury underwent its first major change in urban form since the coming of the railroad in 1855. In 1905, Salisbury’s streetcar system was put in operation. In 1906, the Southern Development Company, capitalizing on the availability of the streetcar system, laid out a significant new development southwest of the city center, naming it Fulton Heights.

As Salisbury’s first "street car suburb," this 314 lot development employed a uniform, rectilinear street pattern. Mitchell Avenue, the neighborhood’s primary street, included a central median to accommodate the streetcar line. Most significantly, Fulton Heights offered the convenience of a short street car ride to the downtown for shopping and entertainment and, from there, continuing along Main Street to the Spencer Shops for work. Thus, the availability of cheap public transportation to new areas like Fulton Heights made possible the movement of Salisbury's working class to the suburbs. [3]

Fun Facts about Salisbury

  • The regional grocery store chain “Food Lion” was founded in Salisbury in 1957 by Wilson Smith, Ralph Ketner, and Brown Ketner.
  • Salisbury is home to two historic colleges. Catawba College (founded in 1851) and Livingstone College (founded in 1879).
  • The famed cherry-flavored soda “Cheerwine” was introduced in Salisbury in 1917.
  • The local daily newspaper “The Salisbury Post” was founded in 1905 and is headquartered in the downtown area.

Citations

[1] Rumple, Jethro. History of Rowan County. Salisbury: Elizabeth Maxwell Steele Chapter Daughters of the American Revolution, 1916. A History of Rowan County, North Carolina. Web. 19 July 2017.

[2] Neal, Larry K. Salisbury. Charleston, SC: Arcadia, 2013. Print.

[3] Lewis, J. D. "A History of Salisbury, North Carolina." Salisbury, North Carolina. N.p., n.d. Web. 19 July 2017.

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