Draft Plan
The Planning and Neighborhoods Departments has released the draft South Main Area Plan for public review. The plan was developed with community input and provides recommendations to guide future growth, redevelopment, and public investment in the South Main Area. Community members are invited to review the draft plan and attend a public meeting on January 29 to learn more and provide feedback.

South Main Area Plan DRAFT - 1/2026 (PDF)
Community Development Mapping
On Wednesday, January 22, Planning and Neighborhoods staff organized a community mapping event to map out desired development types in the South Main Area. Participants were given examples of development types and community amenities and asked to give feedback on what they liked, didn’t like, or any other thoughts they had on each type. They were then asked to place sticky dots corresponding to each development type on large maps of the South Main Area Plan boundaries.
Download Analysis Summary (PDF)
Community Visioning Session
On Thursday, April 25, the Planning and Neighborhoods department hosted an interactive visioning session with community members to create a vision for the future of the South Main area. Four guiding public interests were developed at this meeting, and will be used to guide the development of the plan:
- The South Main area should connect existing streets, bicycle lanes, and transit routes in surrounding neighborhoods and downtown Salisbury while comfortably accommodating all users
- The South Main area should continue to provide a combination of commercial and residential land uses and attractive destinations while avoiding competition with downtown
- The South Main Area should be promoted as a vibrant area for artistic expression with public art and creative professional businesses and services
- South Main Area should blend new development with high quality urban design and architecture with the existing environment
Assets
Participants were given parameters of the plan area and were asked to write down things they viewed as assets to the area, places they visit, reasons they use the South Main corridor, or anything else that they did not want to change about the area. Assets included:
- Building mix and types
- Streetscape in Downtown
- Accessibility is maintained fairly well
- Historic commercial buildings
- Bonaparte castle
- Historic Homes/Iconic structure
- Proximity to everything
- Chestnut Hill Cemetery
- Bike lanes near downtown
- Cleaned up crime/less vagrancy in the last year
- Opportunity to keep and maintain the housing stock
- Motor city redevelopment
- Military avenue bridge
- Space available in storefront
- Ability for infill
- Retail node
- Run around*
- Vacant Buildings
- Interested business owners
Challenges
Next, participants were asked to write down things they viewed as challenges to the area, or things they would want to change about the area. Challenges recorded include:
- Crosswalks
- Lighting down the street
- “Side of road the bike lane all the way down”
- Street maintenance, condition of sidewalk pavements
- More planned green plants
- Cone mills site
- Overgrowth on RR created groundhog habitat
- RR cuts off neighborhood on other side
- Perceived challenge-Noise of RR
- Speeding and safety, no traffic calming
- Unattractive, not appealing, visually whatsoever
- Powerlines
- Mooresville intersection needs pedestrian improvements because people do walk there
- Discontinued bike lanes
- Telephone poles
- Need a variety of stores and businesses
- No pedestrian amenities (benches, trashcans)
- Difficult navigation with current signage
- Needs trees, would make it more walkable
- Demolition of historic structures
Goals
Then, staff gave a presentation on the history of the area, current zoning and other aspects of the area, and a summary of the community walk from March. Participants were asked to write down their goals for the plan. Before the meeting, staff drafted four guiding public interests based on input from City staff, previously adopted plans, and feedback received from the community walk. Participants were asked to link each one of their goals for the plan with one of the draft guiding public interests. If none fit, they were asked to create a new one with the group.
The South Main area should connect existing streets, bicycle lanes, and transit routes in surrounding neighborhoods and downtown Salisbury while comfortably accommodating all users
- Sidewalk improvements
- Better traffic enforcement
- NCDOT allow green areas from S main to Mooresville
- Do something to slow down traffic on Main + on Mooresville
- Expand to Cone Mill work on connectivity to main st - No amazon warehouse there! – mixed use redevelopment
- Main artery/gateway from Jake to downtown – first impression
- Pedestrian friendly sidewalks *lighting, crosswalks, benches, trash cans, public art, better sidewalks
- Unified streetscape – trees, crosswalks, signage
- Pedestrian bridge over railroad to make for more pedestrian path
- Maybe Historic Trolley can be a theme that can unite the variety of use/project
- Greenway in this area. Improve connection to other phases of the greenway
- When you hit a 5-point area, going north of town, widen the to turn left onto Fulton
- Roundabout @ Mooresville – extend signal times
- Bumps out or middle island and trees as a way to slow traffic
- Could we seek out a PARTF Grant for Pedestrian Bridge?
The South Main area should continue to provide a combination of commercial and residential land uses and attractive destinations while avoiding competition with downtown
- Adaptive reuse of building
- Unique identity
- New zones – mix of use
- Unique businesses – retail/entertainment – 5 points area – social district to Bonaparte/friends pub
- Dislike phrasing – “Distinct from downtown”
- Zoning reform/revisions
- Compatible zoning that allows flexible uses
- Compatible retail uses – complementary businesses
- Restaurants, service providers, offices, some retail – different from downtown (complementary)
- Residential variety interspersed with retail/restaurant/office – SFR, apartment, townhome
- Pet grooming
- Grocery store
- Store for residents-services
- Nodes interspersed to allow for destinations
- Shoe cobbler
- Burnout structure – metal frame behind cemetery
- Place historical signage
- Old South Main – cemetery focus – new trees? Can they be planted in the cemetery?
- Trees?
The South Main Area should be promoted as a vibrant area for artistic expression with public art and creative professional businesses and services
- Building updates: perhaps historic incentive grants for homes and businesses
- More beautification pockets, community garden
- NC native plants and…
- More signs for buildings
- Showcase Salisbury as well-kept city
- Vibrant mixed-use district, needs placemaking
- History Trolley
- Trolley theme for signage/invite school art
- Node by speaks window can be a mini park / bus shelter
- More business (neighborhood type business)
- Fix up Stanback building, perhaps there is a historical grant to help fix this up
South Main Area should blend new development with high quality urban design and architecture
with the existing environment
- Quality infill (mentioned twice)
- Branding image?
- Landscaping and trees
- Sustainable, long lasting, more of a flow (continuous development infill)
- Historic district designation extended past chestnut cemetery down South Main St
- Strong design guidelines
- Old south main street and Klumac needs to be developed
- Put a fence around chestnut cemetery (most cemeteries have a fenced in area
- Nicer fence behind the station 5 that comes on Fulton
The South Main are should serve as a gateway into and out of the heart of Salisbury (groupcreated guiding public interest)
- Connection to downtown – wayfinding signage
- Vacant lots – can be positive for more larger mixed use projects
- Dedicate community spaces from the beginning to allow for more public interest
Participants
Alex Barrier
Kayla Barrier
Alyssa Nelson
Kimberly Boling
Amy Smith
Randy Reamer
Elizabeth Trick
Sada Troutman
Hannah Jacobson
Shawn Nottingham
John Martin
Terry Morris
Judy Kandl
Velveeta Harrison
Download Visioning Meeting Summary (PDF) Download Visioning Meeting PowerPoint (PDF)
Mapping
Participants were then given an aerial map of one of three sections of the corridor to draw their future vision of the corridor.