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Sada Stewart Troutman assumes Downtown Development role

Sada Stewart Troutman assumes Downtown Development role

Sada Stewart Troutman will assume the role of Downtown Salisbury, Inc. (DSI)/Downtown Development Director, following a comprehensive candidate search. Her first day in the new role is Monday, Nov. 29.

As director, Stewart Troutman will lead the three-person Downtown Development team, who manages initiatives to improve, preserve, and enhance the overall appearance and economic vitality of Downtown Salisbury. The team operates as a City of Salisbury department with a direct relationship with DSI and its board of directors as part of the semi-public/private partnership with the Main Street program.

Most recently, Stewart Troutman served as executive director of the Historic Salisbury Foundation. There, she managed the maintenance of all properties in the Foundation’s permanent collection, worked collaboratively with the city of Salisbury and Rowan County on local initiatives for economic and residential revitalization, and advocated for historic preservation policies, properties and projects.

“After an exhaustive search in the midst of a global pandemic, we’re excited to have found our new executive director right here in our community,” said Salisbury City Manager W. Lane Bailey. “I have always been impressed with Sada and her accomplishments as head of the Historic Salisbury Foundation and as an ex-officio member of DSI’s Board of Directors. She brings a wealth of knowledge about historic preservation that will serve us well as we begin projects such as the Empire Hotel revitalization and implement the Downtown Master Plan. I have no doubt that she will serve us well as Downtown Development Director.”

“I am delighted that Sada will be taking on the role of Executive Director for Downtown Salisbury, Inc.,” said DSI Board Chairman Gianni Moscardini. “She has been an engaged and contributing member of the DSI Board of Directors in her capacity as Executive Director of the Historic Salisbury Foundation, one of DSI’s community partners. Her experience on the DSI board will enable her to “hit the ground running” in her new role.”

“I am thrilled and honored to become part of the Downtown Salisbury, Inc. and City of Salisbury team as the new Downtown Development Director, said Stewart Troutman. “My time at Historic Salisbury Foundation has taught me so much, and most importantly has instilled in me a deep love of all things Salisbury. Downtown Salisbury is a unique and authentic community that I am excited to be able to work to promote and enhance, with the support of the DSI Board and City staff. At the end of the day, I care most about helping Salisbury become the vibrant historic city we all know it can be, and I am proud to know that my past work with HSF, and now my future work with DSI will continue to contribute to that vision.”

A cum laude graduate of Princeton University, Stewart Troutman earned a master’s degree in historic preservation from the Clemson University/College of Charleston graduate school program. She is a published journal author and has secured a number of successful grant awards.

DSI was formed in 1980 and Incorporated in 1983. A Main Street America™ accredited program, Downtown Salisbury, Inc. is a leading program among the national network of more than 1,200 neighborhoods and communities who share both a commitment to creating high-quality places and to building stronger communities through preservation-based economic development. 

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Monthly Newsletter

 TitleDescription
03/2026City Council Sets Focus Areas for FY26-27 During Retreat | Residents Invited to Share Input on FY27 City Budget | City Teams Respond to Historic Winter Storm
02/2026Cheerwine Festival Returns to Downtown Salisbury | Salisbury Launches New On-Demand Transit Service | City Budget Process Begins
01/2026Human Relations Commission to Host 2026 MLK Celebration | Wine About Winter Returns for 13th Year | Salisbury City Council to Hold Annual Planning Retreat
12/2025City to Honor Alexander with Holiday Tree | Microtransit Pilot to Expand mobility and Connectivity | Keep Fog Out of Your Drains This Holiday Season
11/2025Major Projects Shaping Salisbury's Future | Legacy Mural Feedback Needed | Employee Spotlight: Vareno Scarborough
10/2025Rowan County Creek Week Returns | Loose Leaf Collection Coming Soon | Salisbury Police Safety Tips
09/2025Craft Beer Bubbles Over at BTG | BlockWork: We’re Looking for Volunteers | A New Addition to the Salisbury Sculpture Show
08/2025Beautify Your Block: City offers Grant Support | Explore the Outdoors: Salisbury Parks | Applications Now Open for the City of Salisbury Youth Council
01/2025Downtown Winners, BlockWork T-Shirt Contest, MLK Weekend, Wine About Winter, Leaf Collection, Recycling Calendar
01/2025Downtown Winners, BlockWork T-Shirt Contest, MLK Weekend, Wine About Winter, Leaf Collection, Recycling Calendar
12/2024Holiday Contests | Spruce Up Week | Sculpture Show Call For Artists | Empire Hotel Phase 1
12/2024Holiday Contests | Spruce Up Week | Sculpture Show Call For Artists | Empire Hotel Phase 1
12/2024Holiday Contests | Spruce Up Week | Sculpture Show Call For Artists | Empire Hotel Phase 1
12/2024Holiday Contests | Spruce Up Week | Sculpture Show Call For Artists | Empire Hotel Phase 1
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
06/2024EDK Awards | Street Repaving | City Budget | Rec/Senior Center Survey | Spruce Up Week
01/2024Holiday Decor Contest Winners | MLK Celebration Weekend | Tour Wines and Downtown | Beautify Your Neighborhood!
01/2024Holiday Decor Contest Winners | MLK Celebration Weekend | Tour Wines and Downtown | Beautify Your Neighborhood!
07/2023Hurricane Season | RoCo's Homeless Task Force | Waste Assistance Program | Citizen's Academy | Community Fair and National Night Out
04/2023Donations for Homeless | City Election Process | Landscape of the Month | Main Street Awards| Spring Spruce Up
04/2023Donations for Homeless | City Election Process | Landscape of the Month | Main Street Awards| Spring Spruce Up
03/2023Beautify Salisbury - Litter Sweeps, BlockWork, Adopt-A-Street, We Dig Salisbury | Cheerwine Festival | Salisbury311
03/2023Beautify Salisbury - Litter Sweeps, BlockWork, Adopt-A-Street, We Dig Salisbury | Cheerwine Festival | Salisbury311
03/2023Beautify Salisbury - Litter Sweeps, BlockWork, Adopt-A-Street, We Dig Salisbury | Cheerwine Festival | Salisbury311
03/2023Beautify Salisbury - Litter Sweeps, BlockWork, Adopt-A-Street, We Dig Salisbury | Cheerwine Festival | Salisbury311
11/2022Holiday Events | Salisbury Youth Council Inducts New Members | Tips to Shop Safe | Toss the Grease
05/2022New City Manager | Cheerwine Festival | Local Humanitarian Awards | BlockWork Applications Open
05/2022New City Manager | Cheerwine Festival | Local Humanitarian Awards | BlockWork Applications Open
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
01/2021Holiday Storefront Winners, Celebrate MLK, Main St. Plan, Nominate A Local Hero, Funds For Fire Suppression
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06/2020 Virtual Festival Is Big Hit | Hurricane Season | Spring Spruce Up | City Prepares Next Year's Budget | Flush Smart | 2020 Census
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09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
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06/2019Sculpture Show Returns | Summer Camps | Hurricane Season Tips | Weather Alerts | Pool Hours | #PositiveGossip | Employee Spotlight | Summer Spruce Up | Celebrate Garbage Man Day
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
01/2019EDK Nominations | Holiday Storefront Awards | Celebrating MLK Weekend | Employee Spotlight | Winter Spruce Up Week | Transit Survey | New Tools Keeps An Eye On Water

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