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Cheerwine Festival returns to fill the streets of historic downtown Salisbury, N.C., with ‘cheer’ and family-friendly fun

The iconic southern soft drink announces 2020 festivities and new design contest for its fans

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Cheerwine, the 103-year-old soft drink born and based in Salisbury, N.C., is once again teaming up with its home city to host the fourth annual “Cheerwine Festival” on Saturday, May 16, from noon-10 p.m. An estimated 60,000 people attended the 2019 event. 

Parks and Recreation will present Master Plan to City Council

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The final draft of the Parks and Recreation Master Plan will be presented to City Council on Tuesday, January 7, at a specially-called meeting at 5 p.m. Representatives from Land Design, a nationally-recognized planning, design, architecture, engineering and design firm with an office located in Charlotte, NC will be giving a short presentation on the plan along with representatives from the Parks and Recreation Department.

Employee Spotlight: Jeremy Cline

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Jeremy Cline has been employed with the city since 2011, starting as a part-time firefighter. As fire captain, during his 24 hour shift duty, Jeremy supervises and coordinates activities of firefighters assigned to station 2. He ensures compliance with departmental maintenance standards, trains firefighters in use of fire equipment and emergency medical technologies, and responds to various types of emergency and non-emergency incidents.

Getting Fit in 2020 is Runner Friendly!

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“We are excited to be recognized with the Runner Friendly Community designation,” said Salisbury Parks and Recreation Director Nick Aceves. “The continual expansion of our greenway system allows us to promote health and wellness opportunities to our residents. The partnership with Salisbury Rowan Runners (SRR), city departments, local businesses, The Carolina Thread Trail and the community as a whole has been supportive and involved. We all want to ensure our residents have the most accessible and enjoyable experiences in our parks, trails and sidewalks. This designation is truly the accomplishment of everyone in our city.”
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Monthly Newsletter

 TitleDescription
01/2026Human Relations Commission to Host 2026 MLK Celebration | Wine About Winter Returns for 13th Year | Salisbury City Council to Hold Annual Planning Retreat
12/2025City to Honor Alexander with Holiday Tree | Microtransit Pilot to Expand mobility and Connectivity | Keep Fog Out of Your Drains This Holiday Season
11/2025Major Projects Shaping Salisbury's Future | Legacy Mural Feedback Needed | Employee Spotlight: Vareno Scarborough
10/2025Rowan County Creek Week Returns | Loose Leaf Collection Coming Soon | Salisbury Police Safety Tips
09/2025Craft Beer Bubbles Over at BTG | BlockWork: We’re Looking for Volunteers | A New Addition to the Salisbury Sculpture Show
08/2025Beautify Your Block: City offers Grant Support | Explore the Outdoors: Salisbury Parks | Applications Now Open for the City of Salisbury Youth Council
07/2025A Night Out For Our Community | Back-to-School Bash: Community Day | Prepare For Hurricane Season
06/2025Lighting the Way and Giving Back | Legacy Mural | City Budget Review
05/2025Rock Out at Cheerwine Festival | Cheers for Shirt Design Winner | Festival Shuttle Service | Festival Information
03/2025Cheerwine Festival T-Shirt Contest, Spring Spruce Up Week, Protect Your Water Bill, Pilot Traffic Circle
03/2025Cheerwine Festival T-Shirt Contest, Spring Spruce Up Week, Protect Your Water Bill, Pilot Traffic Circle
02/2025Tips For Cold Weather, Cheerwine Festival on May 17, Join A City Board, Tree Give-A-Away
12/2024Holiday Contests | Spruce Up Week | Sculpture Show Call For Artists | Empire Hotel Phase 1
11/2024Holiday Events | Safe Shopping Tips | Toss The Grease | Greenway Committee | 130 S. Main St. Survey
10/2024Halloween Safety Tips | Sculpture Show Call For Neighborhoods | Recycling Do's and Don'ts | Leaf Collection Guidelines and Map | Fall Spruce Up Week
09/2024Downtown Sewer Rehab | BrewFest at BTG | BlockWork Volunteers | Neighborhood Beautification Grant | Legacy Mural
08/2024Take A Tree Tour | Officer Awarded For Saving Baby | Sculptures in the Spotlight | Go Out on a limb for the Tree Board
08/2024Take A Tree Tour | Officer Awarded For Saving Baby | Sculptures in the Spotlight | Go Out on a limb for the Tree Board
06/2024EDK Awards | Street Repaving | City Budget | Rec/Senior Center Survey | Spruce Up Week
01/2024Holiday Decor Contest Winners | MLK Celebration Weekend | Tour Wines and Downtown | Beautify Your Neighborhood!
12/2023Public Art | Holiday Decor Contest | Main Street Project | Winter Spruce Up Week
11/2023Holiday Events | Toss The Grease | Housing Survey | Bike Giveaway | Sculpture Show
11/2023Holiday Events | Toss The Grease | Housing Survey | Bike Giveaway | Sculpture Show
09/2023Rowan Creek Week | Leaf Collection | BlockWork Volunteers | New Deputy City Manager | Bell Tower Brewfest
06/2023Dive into Local Pool | Humanitarian Awards | Summer Spruce Up Week | City Budget Updates
06/2023Dive into Local Pool | Humanitarian Awards | Summer Spruce Up Week | City Budget Updates
06/2023Dive into Local Pool | Humanitarian Awards | Summer Spruce Up Week | City Budget Updates
06/2023Dive into Local Pool | Humanitarian Awards | Summer Spruce Up Week | City Budget Updates
11/2022Holiday Events | Salisbury Youth Council Inducts New Members | Tips to Shop Safe | Toss the Grease
11/2022Holiday Events | Salisbury Youth Council Inducts New Members | Tips to Shop Safe | Toss the Grease
11/2022Holiday Events | Salisbury Youth Council Inducts New Members | Tips to Shop Safe | Toss the Grease
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
10/2022Tips for Trick-or-Treaters | United Way Rowan | Crime Prevention Month | 4th Cultivating Community Conversations | Leaf Collection
09/2022Bell Tower BREWFEST | BlockWork | Salisbury Police Foundation | Transit Month | Rowan Creek Week
09/2022Bell Tower BREWFEST | BlockWork | Salisbury Police Foundation | Transit Month | Rowan Creek Week
09/2022Bell Tower BREWFEST | BlockWork | Salisbury Police Foundation | Transit Month | Rowan Creek Week
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
02/2022Interim City Manager | Tips to Prevent Frozen Pipes | Apply For A Board | City Begins Budget Process | Employee Spotlight
01/2022Holiday Storefront Awards | Social District Proposed | EDK Nominations | Wine About Winter | Winter Spruce Up Week
12/2021Be A Part of Our Public Art | SRU Recognized For Quality | Don't let FOG Take Your Holiday Down the Drain
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
10/2021Fire Prevention Week | BlockWork Looking For Volunteers | Leaf Collection Map
08/2021Rowan Creek Week | Back-to-School Resource Fair | New Crime Information Center | Blockwork Awarded Lowe's Grant For $100,000
08/2021Rowan Creek Week | Back-to-School Resource Fair | New Crime Information Center | Blockwork Awarded Lowe's Grant For $100,000
06/2021Summer Camps | Transit Director Award | Hurricane Tips | Wine About Winter
06/2021Summer Camps | Transit Director Award | Hurricane Tips | Wine About Winter
05/2021City & Partners to Boost Minority Business | Festival Looks For Volunteers | BlockWork Nominations Open | Bike Safety Tips
05/2021City & Partners to Boost Minority Business | Festival Looks For Volunteers | BlockWork Nominations Open | Bike Safety Tips
01/2021Holiday Storefront Winners, Celebrate MLK, Main St. Plan, Nominate A Local Hero, Funds For Fire Suppression
11/2020Christmas Bike Program Returns | Showcase Your Art In Salisbury | Give The Gift Of Water | Be Safe This Black Friday
07/2020Citizen's Academy | Mobile Recreation | Keep Our Parks Beautiful | Recycling Can Swap | Employee Spotlight
05/2020Virtual Cheerwine Festival | From The City Manager | Play At Home | BlockWork | From The Mayor | Alternative Bill Pay
05/2020Virtual Cheerwine Festival | From The City Manager | Play At Home | BlockWork | From The Mayor | Alternative Bill Pay
02/2020Weathering The Storm | Nixle Is Now RoCo Alerts | EyeOnWater Is Smart On Money | Cheerwine Festival Returns May 16 | Employee Spotlight | Census 2020
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
01/2020EDK Nominations | Runner-Friendly Community | Start/Change Water Services | Cheerwine Applications | Employee Spotlight | Winterize Your Pipes | Winter Spruce Up
10/2019Fire Prevention Week | City Park Lake | Forward 2040 | Fall Spruce Up | Be Ready To Vote | Employee Spotlight | Leaf Collection Map
10/2019Fire Prevention Week | City Park Lake | Forward 2040 | Fall Spruce Up | Be Ready To Vote | Employee Spotlight | Leaf Collection Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
09/2019Butterfly Release | Scoop the Poop | Dog Swim Party | Transit Month | Blockwork | Neighborhood Officer Map
08/2019Salisbury Youth Employees | New SPD Initiatives | Youth Baseball Camp | Brewbury Fest Returns | Recycling
08/2019Salisbury Youth Employees | New SPD Initiatives | Youth Baseball Camp | Brewbury Fest Returns | Recycling
05/2019Look Behind the Scenes | Cheerwine Festival | BlockWork Accepting Applications | #FeelingCuteChallenge | Watch Your Water Usage with EyeOnWater
04/2019Festival Music Lineup | Locals Receive EDK Awards | Business with the City | SPD Foot Pursuit 5K | City Nature Challenge
02/2019Cheerwine Festival Vendor Applications Open | Get Involved, Apply Now | Fair Housing Seeks Volunteers | Council Retreat Open to Public | Snow Safety | Employee Spotlight | Main St. Conference in Salisbury

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